Scotland’s legendary region
Whether you follow the path of the outlaws that hid amongst the hills of Loch Lomond and the Trossachs or experience the legends of William Wallace in Stirling. Stretching from the east coast to west, this region is packed full of beauty, history and legend.
Find out more about the region’s tourism with this comprehensive selection of research and insights we’ve put together for you.
Forth Valley Factsheet 2019
Published January 2021
Updated: March 2021. This report provides a summary of statistics on tourism in the Forth Valley. It gathers information from a suite of tourism monitors, national statistics and commissioned research.
Fast facts for 2019
683 thousand
overnight visits
8.1 million
day visits
2.1 million
nights
£328 million
spend
*figures shown are based on 3 year averages (2017-2019) for the Forth Valley region
Scotland Visitor Survey 2015 and 2016 - Stirling, Falkirk & Forth Valley summary
Published April 2017