A practical guide to managing your event
Guidance on COVID-19 for organisers of Scottish events can be found on our Coronavirus for events page.
Our practical guide to event management was published to provide a resource of general advice and support material for event managers.
Primarily, it has been designed as a support tool for the National Events Programme but it may also be of interest to the wider events sector. The aim of this guide is to assist effective event management through the provision of a step-by-step guide to the planning process, together with sample checklists and adaptable templates.
Chapter 1 - Where to Start: General Planning
Published December 2019
Chapter 2 - Business Planning
Published December 2019
Chapter 3 - Putting the Team Together
Published December 2019
Chapter 4 - Budgets and Financial Management
Published December 2019
Chapter 5 - Making it Add Up: Fundraising
Published December 2019
Chapter 6 - The Programme
Published December 2019
Chapter 7 - Legal Issues
Published December 2019
Chapter 8 - Insurance
Published December 2019
Chapter 9 - Event Production, Operations, Equipment, Facilities, Health and Safety
Published December 2019
Chapter 10 - Operational Communications
Published December 2019
Chapter 11 - Marketing and Communications
Published December 2019
Chapter 12 - Visitor Research
Published December 2019
Chapter 13 - Post-Event
Published December 2019
Appendix - Useful Contacts and Resources
Published December 2019
Torquil MacLeod
Development Manager
Development - Events Industry