Latest updates
Our Latest Statistics page is your one-stop-shop for the most up to date facts and figures on tourism in Scotland. Check in for quarterly updates on international and domestic visitor statistics as well as annual summaries.
Key Facts on Tourism in Scotland 2019
Published November 2020
This report provides a summary of statistics on tourism in Scotland, including the overall volume and value of tourism and information on our major markets.
Put on pause
Please note, data collection for a number of tourism monitors has been impacted by the ongoing COVID-19 pandemic. For full details of those studies affected, please consult our UK Visitors page.
Dive into the survey data
Great Britain tourism survey
gbtsscotlandlightviewer.kantar.comData about overnight trips for Scotland and Great Britain, made by domestic travellers (not including Northern Ireland)
Great Britain day trips survey
gbdayvisitslightscotland.kantar.comThis survey covers day trips and leisure trips of up to 3 hours
International tourism data browser
www.visitbritain.orgData from the international passenger survey, with statistics from inbound visitors to Great Britain
Office of National Statistics
www.ons.gov.ukLeisure and tourism data from the Office of National Statistics